Posts in 'Marketing/Communications'

Article

Why Nonprofits Need to Be Storytellers

To Andy Goodman, a nationally recognized author, speaker and consultant in the field of public interest communications, storytelling is integral to a...
Marketing/Communications
Tool

How Human Rights Watch Leverages Employee Brands on Twitter

Beth Kanter talks to employees at Human Rights Watch about how they leverage employee's personal Twitter accounts by offering training and policies...
Marketing/Communications
Tool

Links to NH Newspapers

ABYZ News Links maintains a list of links to statewide, regional and local newspapers throughout New Hampshire that you can use to identify where to...
Marketing/Communications
Tool

How Nonprofit Branding Strengthens Impact

Matt Schwartz of MSDS, a nonprofit- and education-focused design and branding firm, explains the key components and importance of nonprofit brands in...
Marketing/Communications
Checklist

Blogging Cheat Sheet

Use this cheat sheet from A-Ha! to create your best blog posts.
Marketing/Communications
Article

Facebook Basics for Social Media Management

Lauriane Lebrun of Lexian Management Associates explains the various kinds of pages and groups on Facebook and how you might want to use them for your...
Marketing/Communications
Article

Choosing the “Right” Colors for Your Nonprofit’s Brand

When it comes to choosing the right colors for your nonprofit’s brand, there is no one right answer. There are actually quite a few “right” ones. This...
Marketing/Communications
Tool

Canva for Work Free for 501(c)(3)'s

Canva—a browser-based, drag-and-drop design tool for making social media posts, infographics, and more—has made their Canva for Work service free for...
Marketing/Communications
Article

9 Steps to Smarter, More Effective Email

Big Duck, a nonprofit communications agency, hosted a blog carnival on email best practices, and shared 10 articles chock full of great email tips and...
Marketing/Communications
Article

7 Reasons Why NPOs Should Shift Focus from Earned Media to Owned Media

Bloomerang recommends nonprofits examine their balance of earned vs. owned media, listing 7 reasons why organizations should start shifting more...
Marketing/Communications